Columbus, Ohio-based tech startup Layer has secured $3 million in seed funding, with the backing of Drive Capital and other major investors. They aim to develop better AI copilots for small and medium-sized businesses by enhancing reliability and simplifying the user experience.
Streamlining Efficiency with AI Copilots
AI copilots are proliferating as users recognize their capacity to increase productivity in everyday tasks. These systems are designed to work alongside a human user to support and automate their tasks, particularly in the context of software interactions.
Layer’s new AI assistants are designed to be more efficient by tailoring to each individual company’s needs. Layer also plans to eliminate the inaccuracies that have plagued previous AI models, allowing users to maximize the benefits of AI assistance while minimizing the risks associated with AI-generated errors.
Layer co-founder and CEO Jonah Katz claimed in a blog post that “the copilot should be able to do anything a user can do on the platform (and often more) ten times faster.”
Other major players such as Microsoft and iCIMS have already joined the rising trend of AI-based systems. Companies are recognizing the potential of AI copilots to enhance user interactions with software platforms, offering a more intuitive and efficient experience.
Microsoft, for instance, has integrated AI copilots into various tools, aiming to streamline coding processes by providing real-time suggestions and automating repetitive tasks. Similarly, iCIMS is leveraging AI copilots to revolutionize the recruitment process, assisting human recruiters with tasks like candidate screening and communication.
The increasing popularity of AI copilots underscores a growing demand for AI-driven solutions that augment human capabilities and simplify complex tasks or streamline repetitive work. This trend may signal a fundamental shift in how businesses approach problem-solving and task automation through the integration of AI copilots into their workflows.
Improving the User Experience
Layer's AI copilots differentiate themselves from the competition in the generative AI landscape in several key ways. Firstly, they aim to redefine the user experience by providing a more efficient and effortless interaction with software. These copilots will be able to understand and execute commands given in plain English, making software interactions more accessible and streamlined.
Additionally, Layer aims to enable small and medium-sized enterprises to integrate these copilots seamlessly into their existing software ecosystems. The intention here is to transform tedious and repetitive tasks into streamlined processes, without having to undergo a complete overhaul of existing systems.
Katz explained that he based the design on the challenges that he himself faced in previous projects where he used platforms intended to improve efficiency. “I would spend hours just working on the product to get it to do what I wanted,” he remarked in an interview with VentureBeat.
In contrast, with Layer’s software-integrated AI copilot, users will be able to enter a request in natural language and the copilot will automatically execute all steps of the workflow. This could include, for example, creating a sales campaign using the company’s brand voice and sending it out to a mailing list.
While the startup is initially targeting the financial sector as a main customer base, it sees the AI copilots rolling out to other sectors in the future. Layer aims to create a product that will benefit any small and medium-sized enterprise reliant on software.
Increased Reliability in AI Responses
The lack of reliability in large language models (LLMs) like ChatGPT has been a major stumbling block in the development of AI. As Katz explained, “The core challenge today when you try to build a copilot is around reliability. It’s the fact that LLMs hallucinate.”
AI hallucinations or inaccuracies involve the generation of responses that do not fulfill the intended outcome. These may range from inconsistent answers to incorrect facts or even inappropriate attitudes expressed in the answers. This means that users need to carefully review, fact-check, and edit every answer given — which greatly reduces efficiency.
Layer employs a data-driven development process to minimize issues with AI copilot behavior. When a new AI copilot is built, it first analyzes a client's software documentation to establish a framework for the copilot's actions.
When the AI copilot receives a query, a sequence validator checks the validity of the response against the client's documentation. If an answer is deemed invalid, the copilot either generates a new one or follows a standard fallback procedure, notifying the user that it can't resolve the query.
Importantly, Layer's copilots strictly adhere to the ruleset defined by the client software developer. Instead of trying to give an answer even when they aren’t able to and creating inaccurate responses, they always operate within their established boundaries.
Each of Layer’s AI copilots will undergo a careful development process, taking incremental steps toward creating a more reliable and efficient assistant. This meticulous approach aligns with Layer's broader vision of making AI copilots indispensable across various industries, starting with a focus on financial services.
Conclusion
Layer's new product promises to be not just about another AI tool but a solution that addresses specific needs and challenges. The company’s approach is methodical and data-driven, with a clear focus on providing value to end-users and businesses alike. With a clear emphasis on improving user experience through speed, efficiency, and reliability, Layer is on track to establish a new standard in AI assistance. As the company expands its team and refines its platform, the potential for AI copilots to become commonplace in our digital lives draws nearer, promising a future where software understands us better than ever.
Sources
This article was originally published in Certainty News: www.certaintynews.com/article/layer-raises-3m-for-next-gen-ai-assistants